Start with a Teardown Book a 20-min fit call
Notes

Welcome to the new writing setup

This post was written in a web editor, saved to Git, and shipped to production without me ever touching a terminal. That's the whole point.

Why the change

I was hand-editing HTML for every essay. It worked, but the friction made me think twice about quick notes — and "thinking twice" is a tax on small ideas.

How it works now

  • Drafts live as Markdown in posts/ on GitHub.
  • The CMS at /admin commits a new file when I hit Publish.
  • A tiny build script wraps the Markdown in the site's post template.
  • Vercel rebuilds, and the post is live in under a minute.

Nothing about the visible site changed. The substance is still the writing.

F
The founder of Fraction
Built engineering teams from 2 to 30. Killed more bad rebuilds than I've greenlit. More about me

Not sure the call you're about to make is the right one?

That's exactly what a 20-minute fit call is for — or a two-week Teardown if you'd rather start with a written verdict.